New York Times - "How the Bonne Maman Advent Calendar Became a Hot Commodity"
"Bonne Maman begins working on the calendars roughly 18 months in advance, with all research, development and production completed in France. Each calendar contains nine to 10 new flavors, like 2024’s cherry honey chestnut, and apricot with orange blossom spread, alongside repeat favorites like cherry with pink peppercorn; strawberry and rhubarb; and mango, raspberry and lime. The company’s research and development team monitors food trends, like incorporating spices, herbs and flowers into fruit, often seeking an element of surprise.
A sweet and spicy trend (better known now as swicy) in 2023, for example, inspired that year’s cherry jam infused with fruity, mild pink peppercorns. If Bonne Maman receives enough requests, a popular flavor can make it into the big jars and onto supermarket shelves, as was the case with calendar favorites like guava, which hit grocery shelves this year, and mango peach, which debuted a few years ago."
Related,
Food Institute - "The Summer of Swicy"
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